Effective Date: 01/01/2025
Last Updated: 05/04/2025

At Real Eyes, your privacy matters. This Privacy Policy outlines how we collect, use, and protect your personal information when you visit or make a purchase from www.realleyes.co.uk (the “Site”).

1. Who We Are

Real Eyes is a UK-based fashion brand operated by Real Eyes Ltd, registered in the UK. If you have any questions regarding your data, you can contact us at:

privacy@realleyes.co.uk

2. Information We Collect

We collect the following types of information when you use our website:

a. Personal Information

• Name
• Email address
• Phone number
• Billing and shipping addresses
• Payment details (processed securely via third-party providers)
• Order history

b. Automatically Collected Data

• IP address
• Browser type
• Device information
• Pages visited and time spent on our site
• Referring website

3. How We Use Your Information

We use your information to:

• Fulfill and manage orders
• Communicate with you (order updates, promotions, etc.)
• Improve and personalize your shopping experience
• Process payments securely
• Comply with legal obligations

4. Sharing Your Information

We may share your data with:

• Payment providers (e.g. Stripe, PayPal)
• Shipping companies (e.g. Royal Mail, DPD)
• Email marketing platforms (if you subscribe to our newsletter)
• Analytics tools (e.g. Google Analytics)

We never sell your data to third parties.

5. Marketing Communications

If you opt in, we may send you emails about new collections, sales, or events. You can unsubscribe at any time by clicking the link in any marketing email or contacting us directly.

6. Your Rights

Under UK GDPR, you have the right to:

• Access your personal data
• Correct or update your data
• Request deletion of your data
• Object to processing or withdraw consent
• File a complaint with the Information Commissioner’s Office (ICO)

To exercise any of these rights, email us at privacy@realleyes.co.uk.

7. Data Retention

We retain your information only for as long as necessary to fulfill the purposes outlined above or as required by law.

8. Cookies

Our site uses cookies to:

• Recognize you on future visits
• Analyze website traffic and behavior
• Improve your shopping experience

You can manage or disable cookies in your browser settings. Read our full Cookie Policy  for more info.

9. Security

We implement secure technologies and practices to keep your personal data safe. Payment data is handled through secure, PCI-compliant platforms.

10. Updates to This Policy

We may update this Privacy Policy to reflect changes in our practices or legal requirements. Updates will be posted here with a revised “Effective Date.”

11. Contact Us

If you have any questions about this policy or your personal information:

privacy@realleyes.co.uk
www.realeyes.co.uk